Tag ~customer lifetime value

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Use cohort analysis to drive smarter startup growth

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Is your event strategy paying off How to calculate your event ROI

Optimove raises 75M growth investment to manage customerled journeys at scale

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Longterm profitability is the only growth metric that matters

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4 ways founders can amplify revenue during hard times

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Software subscriptions are eating the world: Solving billing and cash flow woes simultaneously

A founders guide to calculating CAC and LTV the right way

Bainbridge Growth wants ecommerce brands to stop sales guessing game

Ocurate raises 35M to show customer lifetime value for B2C companies

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For the first time in 4 years profitability beats growth

Usagebased pricing is a companywide effort

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The good better and best of cloud and SaaS growth

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5 tactics for managing paid customer acquisition during a downturn

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Calculating sales efficiency in a startup: The magic number that will help you scale